SILK | B2B China Marketing Agency

What We Do

Two marketers select a route from audience insight to a customer on a shared marketing plan.

Go To Market Plans

Assess the opportunity, define your marketing focus, and build realistic, China-adapted strategies aligned to commercial objectives.

Specialists connect website, mobile content and customer conversations with a continuous thread.

Marketing platform set up.

China has an entirely different ecosystem of marketing platforms to the West. We help you pick the right ones and get them set up for compliance and growth.

A marketer brings a relevant business audience into focus through a lens.

Demand generation

We execute China go-to-market plans that prioritise the right channels, messages, and customer segments to build awareness, credibility, and pipeline.

Evidence, case studies and webinars connect a prospect with an adviser.

Prospect nurture

A lead isn't a sales lead until they're ready to buy. We help close that gap with high-quality content that helps differentiate your business and makes you the natural choice for your Chinese prospect.